Ahora la sesión está cerrada.Vuelva a iniciarla
Alaska Airlines Privacy Notice

Last updated: February 23, 2023 | Ver en español

A quick word about privacy

Your privacy is important to us. This information highlights a few of the key points from our full Privacy Notice, which provides more detail about the global privacy practices of the Alaska Air Group: Alaska and Horizon Air.

What is "personal data" ?

"Personal data" means information about a person that can be linked to that person. For example, an identifiable individual’s email address, travel record and credit card number are personal data.

How we collect personal data

We collect personal data when you interact with us in-person (such as during travel) or through other online or offline channels, such as our websites, apps, inflight entertainment systems, and call centers. We also receive personal data collected by our affiliates, partners, loyalty program participants, service providers, travel agents, other airlines, and others who are involved in your travel experience, as well as other third parties, such as companies that provide demographic information we use to supplement information we have about you.

How we use and disclose personal data

We use and disclose personal data to provide and improve travel and other services, to communicate with you (including through marketing), to protect our company and others, to comply with law, and as otherwise described in our more detailed Privacy Notice.

Your rights and choices

You can log into your online account to access and update certain personal data and to adjust certain privacy preferences. Where appropriate, certain communications (such as marketing emails) also contain instructions for adjusting your preferences. Our detailed Privacy Notice has more information about these options. You may also contact us as described below for help or to exercise any other rights that you may have under applicable data protection law. These rights vary depending on where you reside and other factors.

How to contact us

For more information about our privacy practices, you can review our full Privacy Notice or contact us as described below. You can also use this contact info to make requests about your personal data or to provide us with a complaint or question.